We often take interior design for granted. We think that it's just a matter of choosing the right furniture, paint colour, and a couple of great accent pieces.
But the design of a space can have a profound impact on our emotions. A well-designed space can create a sense of comfort and peace, while a poorly designed space can create stress and anxiety.
But designing a great space has one big downside...
It takes a lot of time.
How many times have you had to make changes because the client wasn't satisfied?
With conventional methods, you may need to re-make the sketches or models. This takes up a lot of time, and requires you to purchase new materials, like drafting sheets, pencils, paint, modelling materials, and more.
But wouldn't it be great if there was a way to play with your designs whenever customers request it?
That's where 3D rendering comes in.
If you're interested in understanding the benefits of 3D rendering, read on!
Investors have always wanted to preview a project before signing off on it.
Traditionally, designers have used 2D sketches and miniature models to show a preview of what a space might look like. And if the client decides that they want something else, you have to start over from scratch.
But with 3D rendering, it just takes a few clicks of a mouse to move things around in the virtual space. And unlike conventional physical models, there are no materials to purchase.
This allows designers to offer more options to clients at a fraction of the cost.
Real World Visualisation
As the old saying goes, "seeing is believing."
While a model or a 2D drawing might give a pretty good idea of what a finished space would look like, it's nothing compared to the realism possible with 3D rendering.
3D rendering programs utilize specialized algorithms for textures and lighting effects that create 3D models that look just like the real thing. It allows designers to contextualise their project, rendering the landscape around the project as well.
You can also represent what the building would look like with different light, which would give a good picture of what it would look like at different times of day, different times of the year, and in different weather.
Even the most generous investors don't just give money away. They need assurance that their investment will see a good return.
In design, that means that they need to make sure that the project will be worth the price they paid.
The better idea they get of the finished project, the more confidence they'll have in it.
A model might be able to inspire that confidence, but when they see a true-to-life 3D rendering, they'll be assured that they've made a good investment.
Especially considering this next benefit...
Seeing a 3-dimensional, digital representation of the space on your computer screen can be a powerful tool to imagining the finished project. But what if you could actually visit the space?
With virtual reality, you can do just that.
The virtual reality market has absolutely exploded in the last few years—and there are no signs of slowing down.
And VR isn't just for video games anymore. Virtual reality is transforming nearly every industry in the world, from education to healthcare to engineering...
...And interior design.
You can download a 3D rendering as a virtual environment and take a virtual tour. This allows you to take an inspection of the space before it's even built.
Soak in the scenic views of the surrounding area through virtual windows and visit the space in different light and seasons.
Anticipate Problems Before Construction
Imagine you've been hired to design a space. You've created the concepts, gotten investor approval, and handed off the plans to a contractor.
But as the construction crew makes progress, they uncover something that you overlooked. Maybe that wall you wanted to knock out is load bearing. Or maybe your building's windows transform the sun's light into a giant death ray.
Suddenly, you're facing massive delays, expensive reconstruction, or complete cessation of the project.
As much as we try to avoid these issues in our plans, some problems only reveal themselves when you're already in the throes of the project.
For example, let's say you have a client who wants to knock out a portion of an exterior wall and replace it with huge windows. But there's a problem: the client hates the view.
If you already knocked out the wall, now you have to rebuild the wall. But if you knocked out the wall in your 3D visualisation program first, you would have been able to show the client the finished product before work began.
3D rendering allows you to find these problems before they start causing real problems—and costing real money.
Real estate development has several layers of communication. The project will run through clients, investors, architects, contractors, construction workers, interior designers, painters, and every other person that might step foot on the job site.
The more clearly you can communicate through these different layers, the better the overall project.
Unfortunately, if part of the project is unclear, it will lead to unclear communication. And if your rendering doesn't fill in every detail, everyone working on the project will fill in those details on their own.
But with an accurate, detailed 3D rendering, everyone involved in the project can see exactly what it's supposed to look like. Because it's digital, it's easy to send copies of that rendering to everyone who needs it.
Explore the Benefits of 3D Rendering Yourself
Now that you've learned more about 3D rendering, you might be wondering why you should care. The fact of the matter is that more and more people in the real estate industry have become convinced of the benefits of 3D rendering.
Many architecture firms, interior designers, real estate developers, and others are rushing to create impressive, lifelike 3D renderings of upcoming projects.
But, they don't have the skills to do it, and they don't have the time to learn.
That's where you could stand out in the crowd.
At Lightfeel Training, we want to equip interior designers with the skills they need to succeed in a competitive marketplace. Contact us today to learn more about our courses!